Talenti
Ice Cream Social Distancing: Sweeten your virtual call with free ice cream & a live DJ.
Ice Cream Social Distancing: Sweeten your virtual call with free ice cream & a live DJ.
In this new age of social distancing, virtual calls are our gateway to connection. Whether it's for work or for school, they've become a facet of society. But they're often boring and dull, and lack the real connection that comes with hanging out IRL. How can we make our virtual calls more engaging and fun?
Adapting favorite social traditions to the new virtual norm can strengthen connection and communication.
Position Unilever Ice Cream as a unifying treat that sweetens virtual connection when it's needed the most.
Unilever makes virtual calls sweeter by providing free ice cream for all participants, and surprising them with a live DJ.
Unilever will help people schedule their virtual call (via Zoom, HouseParty, IG Live, etc.), send free ice cream to participants (via Instacart, Whole Foods, or local retailer), coordinate the live DJ, record the event, and finally share it on social media.